Before publish
Scan this list in two minutes per video. Delay publish if items are missing.
- Primary keyword early in the title?
- Thumbnail readable on mobile?
- First 2 description lines strong?
- Tag set focused (not spam)?
- End screen / playlist linked?
- Captions / language correct?
First 48 hours
Watch CTR and average view duration. If weak, test by changing only title or only thumbnail.
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FAQ
Does this list apply to Shorts?
Partly. For Shorts, cover frame, first-second hook and title matter more; long descriptions matter less.
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